Social Media Listening: how to do it and learn from it
Social Media Listening: how to do it and learn from it It’s easy to know what users are saying about our brand online, but do we realize the setting where…
We help companies find the most profitable communication and business models in the digital sphere.
We hate working in the dark. Knowing our business goals and users needs is how we get results: we understand the personality of the brands and the behaviors and expectations of the users.
Agile vs Waterfall: which is the best method for your digital campaign
Agile vs Waterfall: which is the best method for your digital campaign When starting a project, it’s always good to know which work method is going to be used, so…
How to get ready for Black Friday
How to get ready for Black Friday What Black Friday is Myth says the day after Thanksgiving was a chance for retailers to go from red to black in their…
Hotels – 5 ways to make the most of your own booking engine
Hotels – 5 ways to make the most of your own booking engine A dedicated booking engine is a great feature for guests and hotels. It helps guests to make…
Apps vs websites – what is best for brands?
Apps vs websites – what is best for brands? Why should you invest in mobile app development ? It’s an increasingly common question, since mobile traffic has surpassed desktop originated…
Your logo is worthless…
Your logo is worthless…without the experience it stands for We see a lot of brands investing a lot in logos. Too much, even. We understand it’s tempting to start designing…
The benefits of having your own booking engine
The benefits of having your own booking engine Portugal is undergoing a tourism boom and competition between hotels of all sizes has never been so fierce. With the help of…
A Quick Guide for a Digital Campaign Briefing
A Quick Guide for a Digital Campaign Briefing When we meet with potential clients interested in our services, we like to ask them a lot of questions. Besides being naturally…
The importance of empathy maps
The importance of empathy maps Describe your typical customer. Where did start? Age, gender, localization? Socioeconomic level? Demographics alone will not define your audience. If you don’t know your target…
Does website performance matter?
Does website performance matter? Yes, performance matters. A digital communication strategy goes beyond having a good looking website. Actually, there are award winning websites that are exquisitely designed, but have…